Definisi ALAM
ALAM merupakan satu inisiatif peringkat kebangsaan yang dicetuskan oleh Kementerian Kewangan Malaysia dan diterajui oleh Bank Pembangunan Malaysia Berhad, dengan visi untuk merubah minda dan sikap rakyat Malaysia terhadap alam sekitar. Seperti yang terkandung dalam Rancangan Malaysia Ke-12, ALAM berhasrat untuk memupuk kesedaran, mendidik dan menyemai budaya menyampaikan maklumat berkenaan alam sekitar dengan kerjasama antara sektor awam dan swasta serta masyarakat setempat. ALAM juga menyokong pelaksanaan dasar untuk tadbir urus yang lebih baik dan menghubungkan penggubal dasar dan pihak berkepentingan.
Teras Utama Kami
Pendidikan
Tadbir Urus
Kerjasama
Menghubungkan
Instagram ALAM
π± ALAM Be-Leaf #3 | Growing Forests, Growing Futures
On 4 July 2026, ALAM Be-Leaf #3 brought together 300 participants at Hutan Simpan Pensiangan, Sabah in a collective effort to nurture and restore our natural ecosystems. π³
The programme was officiated by YB Datoβ Sri @arthurjkurup, Minister of Natural Resources and Environmental Sustainability (NRES), reaffirming the importance of collective action in protecting Malaysiaβs forests for generations to come.
Every tree planted is a step towards a greener, more resilient future. πΏπ
#ALAMBeLeaf #AmanahLestariALam #TransformingMindsNurturingHearts
π± International Youth Day
At ALAM, we believe that meaningful environmental action starts by empowering young people to become stewards of nature and active volunteers in their communities. Through partnerships and youth-focused initiatives, we create opportunities for young people to learn, participate and take action for the environment.
πΈ This photo captures ALAM alongside the Minister of Youth and Sports YB Dr @taufiqjohari and youth participants during Rakan Bumi: Projek Planet Rakan Muda Peringkat Kebangsaan, held on 18 April 2026 at Pulau Redang. The programme brought together over 300 youth from Terengganu to participate in environmental activities, including tree and mangrove planting.
Together, we nurture a generation that cares, acts and leads for a sustainable future. ππ
#InternationalYouthDay #AmanahLestariAlam #YouthStewardship #YouthVolunteerism #RakanBumi
π World Elephant Day
Bringing the world together to help elephants. Elephants are ecosystem engineers, helping shape forests, disperse seeds and support biodiversity. Protecting elephants means protecting the habitats and ecosystems we all depend on. πΏ
π‘ Fun fact: Elephants communicate using low-frequency sounds called infrasound, which can travel several kilometres and are beyond the range of human hearing!
πΉ This video captures ALAMβs side visit and activities at Royal Belum, Perak, a vital rainforest landscape that provides an important habitat for wildlife.
Together, every effort counts in keeping our forests and wildlife thriving. ππ
#WorldElephantDay #AmanahLestariAlam #BringingTheWorldTogetherToHelpElephants #RoyalBelum
π¦ World Lion Day π¦
Lions are the only big cats that live in social groups called prides. Once found across much of Africa, Asia and Europe, wild lions now occupy only a fraction of their historical range.
Protecting their habitats means protecting the ecosystems and communities that depend on them. π
#WorldLionDay #LionConservation #WildlifeConservation #AmanahLestariAlam
π¨π THE MOMENT WEβVE ALL BEEN WAITING FOR! ππ¨
After revealing 5th, 4th, 3rd and 2nd placeβ¦ thereβs only ONE winner left! ππ₯
π₯ 1st Place β @sonyayein_ ππ
CONGRATULATIONS! π₯³πΏ
And hereβs the best partβ¦
ποΈβ¨ GRAND PRIZE: A STAYCATION IN LANGKAWI! β¨ποΈ
Your creativity, effort and passion for nature have truly made an impact. Enjoy your well-deserved getaway! ππ
A huge congratulations to all our Top 5 winners, and thank you to everyone who participated in ALAM IG Challenge #1! πΈπ±
Stay tuned for more challenges coming your way! ππ₯
#ALAMIGChallenge #AmanahLestariAlam #NatureInAction #GreenMalaysia
π₯ THE COUNTDOWN CONTINUES! π₯
Weβre getting closer to the #1 spot! ππ
π₯ 3rd Place β @cik_iqa90
π₯ 2nd Place β @ahamid3
A huge congratulations! ππ
Your creativity and passion for nature truly stood out among the amazing entries we received. πΏπΈ
But thereβs only ONE spot leftβ¦ π
π WHO WILL BE OUR GRAND PRIZE WINNER?
The final reveal is comingβ¦ π₯
#ALAMIGChallenge #AmanahLestariAlam #NatureInAction #GreenMalaysia
